New Once
20200124 - Bubble Bobble..Egret II..Arcade Artefact - Candy cabinet move strip in Japanese game centre - Taito - 2018..1986 - Taito Hey - Akihabara - Resized.jpeg

Bubble Bobble became an icon. Cutie dragons burping poppers at trippy edible baddies.

At some point it was a dream. Someone at Taito had a dream. They told someone else about their dream. They said it was a good dream. So at first it was a dream.

Then it was a project, then a real thing. Then a hit, then a classic, then an icon.

Then a pop-stained rag of paper, ignored on the move strip of a 20-year-old arcade cabinet.

The dream came true!

Photographer and writer covering Tokyo arcade life – the videogames, the metropolis and the people