The Blue Lights of Taito Hey
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Buying into the the culture of Akihabara gaming.

Stack those hundred-yens for Virtual-On at Taito Hey, the legendary arcade in Akihabara "Electric Town".

Any transaction under the blue lights of Hey has a dirty magic about it.

In the dark and under cigarette smoke, you need to pay a little dignity for your fix of retro gaming.

To enjoy the games – even just to get off on the tickle of coins on the controltop – is to imply your endorsement of this arrangement.

Photographer and writer covering Tokyo arcade life – the videogames, the metropolis and the people